Frequently asked questions

Who should be the main point of contact for Replai?


CEOs, CMOs, VPs Marketing or Heads of UA are the main contact for Replai’s data-driven video production.

Which impact will Replai have in my company?


UA teams working with Replai benefit from UA predictability, knowing they will replace a winner every X days.

Creative teams will dedicate the majority of their team to their favourite, most creative ideas.

What does “data-to-video” mean?


Consists in accessing our intelligent database to output creative briefs that generate new videos. Each video has a mission to proof or disproof an hypothesis, accumulating data learnings and performance.

What is auto reporting?


A automatism that in 3 seconds creates PowerPoints or PDFs containing any type of desired video creative report. Choose your template, set is as default and have it filled with 100% accurate data in one click.

What is video creative tagging?


Consists in running all your videos through a computer-vision technology that can identify any video element that is custom to your specific app product: whether that is a character, a storyline, a concept, a room etc.
No limitations on what can be tracked.